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BYD’s Vice President on the Price of Global Success - Time Magazine
TIME Magazine • Nov 5, 2026

BYD’s Vice President on the Price of Global Success - Time Magazine

Last summer, while on an assignment in Ethiopia, I found myself daydreaming while trapped in Addis Ababa’s rush hour traffic. Staring out from my gridlocked taxi, I was struck by something remarkable: on all four sides were vehicles produced by Chinese manufacturer BYD.

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