Crossover display featuring CIFTIS mascot and art toy draws crowds

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Art toys are seen on display at CIFTIS 2026 in Beijing on September 10, 2026. /VCG

An art toy featuring Fuyan, the CIFTIS mascot, is seen on display at China International Fair for Trade in Services 2026 in Beijing on September 10, 2026. /VCG

Art toys are seen on display at CIFTIS 2026 in Beijing on September 10, 2026. /VCG

An art toy featuring Fuyan, the CIFTIS mascot, is seen on display at China International Fair for Trade in Services 2026 in Beijing on September 10, 2026. /VCG

Art toys are seen on display at CIFTIS 2026 in Beijing on September 10, 2026. /VCG

Drawing inspiration from Fuyan, the mascot of China International Fair for Trade in Services (CIFTIS), and the art toy IP Poukapouka, a crossover display at this year's ongoing event featured a range of co-branded cultural and creative merchandise. The lineup included plush dolls, magnetic badges, canvas bags, and other lifestyle goods. These items rapidly became coveted souvenirs at the fair and won high praise from international attendees.