Festive shopping to get costlier: ACs, TVs and other appliances set for 8% price hike

Manufacturers across the consumer appliance sector are gearing up for price hikes, anticipating increases of 5% to 10% from October due to surging material and freight costs. Brands like Blue Star and Haier are adjusting their pricing strategies, especially with rising copper costs affecting multiple categories. Although existing stock may cushion the blow momentarily, new prices will kick in after Diwali, potentially impacting festive consumer sentiment.