Get 30% off this popular sunrise alarm clock
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In addition to a sunrise alarm clock, this device can be used as a sound machine and reading light.AmazonAs mornings grow darker with fallβs shorter days, waking up gets that much harder β but a sunrise alarm clock can help ease the transition. The Philips SmartSleep Wake-up Light gradually brightens your room to simulate a natural sunrise, gently rousing you awake instead of jolting you with sound alone, and itβs currently 30 percent off, making now the perfect time to grab one before the darkest mornings hit.
14,775 Amazon Reviews$76.29$108.95AmazonNow 30% offInstead of jolting you awake with sound, this alarm gradually increases light over a 30 minute time frame, moving from a soft morning red through orange until your room is filled with bright yellow light β mimicking a real sunrise closely enough that your body starts naturally waking up before the alarm even sounds. The idea is simple: swap the harsh beep for a gentle, soothing light so your morning routine feels more pleasant, with the light-and-sound combination helping boost morning energy and mood.
Beyond the sunrise function, this wake-up light is packed with customizable features. It offers five natural wake-up sounds β bird song, birds in the forest, zen garden, gentle piano, and seaside sounds β plus an FM radio for tuning into your favorite morning show and a tap-anywhere snooze function. It also includes 20 brightness settings and a display that automatically dims itself as the room gets darker, and it doubles as a sunset simulator, using dimming light and sound to help you wind down at bedtime. Currently, it is on sale for 30 percent off, bringing the price well under $100.
selectedselectedTop sheets? Stomach sleeping? Mid-day naps? Weβre putting some of the hottest sleep debates to bed, once and for allWant more from NBC Selected? Sign up for our newsletter, The Selection, and shop smarter.
Iβm a commerce editor at NBC Selected who covers various topics, including lifestyle, home and wellness. Iβve covered sales and major shopping events like Amazon Prime Day, Black Friday and Cyber Monday for more than a decade.
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Bethany HeitmanBethany Heitman is a commerce editor at NBC Selected.

